Join the

Marketing LAB

Ask. Experiment. Create.

Get Better

You’re already doing marketing – of some kind. It could be creating content now and then;  or coming up with a brilliant idea – a web page, a lead magnet.

The Lab community gives you group coaching, feedback, and all the resources you need to do marketing, better. It’s exclusive to accountants and bookkeepers who want to move fast, try things, and get support as you do it.

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What's Included?

Resources + Support

Included when you join

FREE access to the DIY Accountant Marketer Course

Co-working session every week
Private Slack community with fellow Lab members
Exclusive to accountants and bookkeepers
Exclusive PF Vault items (checklists, worksheets, workbooks, templates)

The DIY Accountant Marketer Course

The Principles of Marketing at Your Own Pace

This “Do It Yourself” marketing course for accountants is a series of 12 short videos delivering the core concepts from The Accountant Marketer book. It will help you to begin applying the principles of content marketing to your accounting firm: what works, what doesn’t and what to do in what order.

What's included?

A series of twelve, 10-minute-long videos delivered by our founder and author of The Accountant Marketer, Karen L. Reyburn. Each stage teaches you the must-know essentials for each of the 12 core principles of marketing for accountants

A workbook you can use to capture your ideas and wonderings as you complete each stage

Membership to the PF Community on Slack where you can ask questions, get support and stay accountable

Examples of how other firms are delivering powerful marketing for each core principle.

One private momentum coaching call with Karen – further coaching calls can be booked separately.

Find out more

Co-Working Sessions

Every week, take one hour to make progress on a specific marketing task. When you join the call, share what you’re going to work on; and at the end, show what you’ve achieved! The PF team will be there for questions or immediate feedback via breakout room, if you need it.
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Your Exclusive

PF Resources

When you join the PF Lab, you’ll get access to all these resources which help support your marketing:
Briefs to help you communicate what you want to create in your marketing (i.e. blogs, design, emails)
Tutorial videos to support your marketing actions
Checklists and templates to help you kick start actions in your marketing (and keep going!)
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Marketing is a fundamental part of changing our business
GEORGI ROLLINGS, Starfish Accounting
Marketing is not just about getting new clients. It’s making sure the people you sign up are happy and that the clients you already have are kept happy. It’s a whole lot more than I thought. So because of that, it’s one of the most fundamental things you can invest in as an accounting firm owner. There are only a few things now I would borrow money in order to be able to keep going with, and one of those is PF. It feels like it’s business critical, not something which is fit in around the edges trying to get more stuff in, but a fundamental part of changing the business.

How much does it cost?

Individual Membership
$125
USD
per month
Team Membership
$265
USD
per month
Join Lab Now

Start for free today

Not ready for the Marketing Lab?

Join our free PF Community in Slack to connect with other accountants and the PF team — no payment required.

Join the Slack channel for free

SIGN UP TODAY

There’s no long term commitment for Lab members: join whenever you like, stay as long as you need (or just try it for a few months).

You could even join just one session on its own and decide on monthly membership later.

Sign up to PF Lab
Individual Membership: $125/month
Team Membership: $265/month

STILL DECIDING? NEED MORE INFO?

YOUR QUESTIONS ANSWERED

You may be considering Marketing Lab membership in addition to (or instead of) other great options within PF. Get all your questions answered here! If you’re still not sure, complete the discovery form to tell us more about where your firm is at right now.

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